Truist Client Marketing Manager - Corporate and Investment Banking in Atlanta, Georgia
Req ID: R0035712 Specific information related to the position is outlined below. To apply, click on the button above. You will be required to create an account (or sign in with an existing account). Your account will provide you access to your application information.Need Help? Should you have a disability and need assistance with the application process, please request a reasonable accommodation by emailing Accessibilityor by calling 877-891-2510. This email inbox is monitored for reasonable accommodation requests only. Any other correspondence will not receive a response. Regular or Temporary: Regular Language Fluency: English (Required) Work Shift: 1st shift (United States of America) Please review the following job description: Serve as one of the primary Marketing contacts to the Corporate & Investment Banking (CIB) business and work across Marketing to develop marketing plans and tactics that leverage marketing capabilities to achieve business goals, enhance client experience, and acquire, grow, and retain profitable client relationships. This role has strategic influence (complex long-term planning of business/marketing initiatives and outcomes) on marketing for the Corporate & Investment Banking business. The ideal candidate will be a decidedly driven professional skilled in both strategy and execution. ESSENTIAL DUTIES AND RESPONSIBILITIES: 1. Develops marketing strategies and plans, in partnership with the CIB LOB, intended to achieve operational and financial results using all marketing channels, including digital. 2. Leads highly complex and visible projects with notable risk and complexity while managing deliverables for the team against expected results to include • the build-out of an integrated marketing platform • end-to-end measurement of programs • CIB LOB-led initiatives 3. Collaborates with internal and external marketing partners to develop and execute marketing programs for the business; ensure alignment of all strategies to the Truist Purpose and Brand. 4. Makes leadership decisions within established policies, procedures, and established objectives. 5. Monitors client needs and competitive market place, and provides ongoing marketing support that ensures the competitiveness of offered products and services. 6. Helps set the team's direction and communicates individual and team priorities. 7. Develops and manages budget and resource allocation. 8. Manages a team of professional-level contributors and/or large-scale programs. 9. Identifies and resolves technical, operational, risk management, business, and organizational challenges. REQUIRED QUALIFICATIONS: 1. Bachelor’s degree in Marketing, Communications, Business Administration or related field 2. 7+ years of related experience in Corporate & Investment Bank Marketing 3. Deep specialized (SME) knowledge within the Corporate & Investment Bank Marketing discipline. 4. Sound and comprehensive understanding of the CIB business and organizational strategies. 5. Ability to interpret internal and external business challenges and implement best practices to improve products, processes, or services. 6. Ability to lead projects of significant complexity and risk exposure, in addition to leading a team of professionals. 7. Demonstrated budget management experience. 8. Ability to exercise independent judgment in solving technical, operational, and organizational challenges in the context of business objectives and priorities. 9. Sophisticated understanding of clients through the interpretation and user research and analytics. 10. Strong relationship building skills resulting in the ability to influence others to adopt a new perspective. 11. Knowledge of the industry's competitive landscape and an understanding of the market and regulatory factors that shape the industry. 12. Strong presentation skills and communication skills. PREFFERED QUALIFICATIONS: 1. MBA or Master’s degree in related field 2. 15+ years of Corporate & Investment Bank Marketing experience 3. (Optional) Series 6, 7, 24 license OTHER JOB REQUIREMENTS / WORKING CONDITIONS: Sitting Constantly (More than 50% of the time) Standing Frequently (25% - 50% of the time) Walking Frequently (25% - 50% of the time) Bending Occasionally (Less than 25% of the time) Lifting Up to 25 lbs. Visual / Audio / Speaking Able to access and interpret client information received from the computer and able to hear and speak with individuals in person and on the phone. Manual Dexterity / Keyboarding Able to work standard office equipment, including PC keyboard and mouse, copy/fax machines, and printers. Availability Able to work all hours scheduled, including overtime as directed by manager/supervisor and required by business need. Travel Up to 25% Truist supports a diverse workforce and is an Equal Opportunity Employer who does not discriminate against individuals on the basis of race, gender, color, religion, national origin, age, sexual orientation, gender identity, disability, veteran status or other classification protected by law. Drug Free Workplace. Thank you for your interest in Truist! BB&T and SunTrust have come together in a transformational merger of equals to create Truist, the premier financial organization in the country. You may notice references to our legacy company names, BB&T and SunTrust, in places throughout this site. All such references should be understood to refer to Truist moving forward while we continue to transition to the Truist name. EEO is the Law Pay Transparency Nondiscrimination Provision E-Verify Thank you for your interest in Truist! BB&T and SunTrust have come together in a transformational merger of equals to create Truist, the premier financial organization in the country. You may notice references to our legacy company names, BB&T and SunTrust, in places throughout this site. All such references should be understood to refer to Truist moving forward while we continue to transition to the Truist name. © 2017 SunTrust Banks, Inc. All rights reserved. SunTrust is federally registered service marks of SunTrust Banks, Inc.